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    1% Listing Fee. 1% Buyer Rebate. Full Service — Always.

    For Buyers

    Get 1% Back at Closing

    When you buy a home with Holden, you receive 1% of the purchase price back as a credit toward your closing costs.

    $400,000
    $100k$2M

    Your Rebate Toward Closing

    $4,000

    For Sellers

    List for 1% Instead of 3%

    Pay a 1% listing fee instead of the traditional 3%. Keep more equity in your pocket — without cutting corners on service.

    $450,000
    $100k$2M

    Traditional 3%

    $13,500

    Holden's 1%

    $4,500

    You Save

    $9,000

    Estimates only. Buyer rebate is applied as a credit toward closing costs at closing, subject to lender approval. Seller savings shown vs. a traditional 3% listing fee; buyer-side compensation is separate and negotiable per transaction.

    Don't Confuse This With Discount

    This Is Full Service. Period.

    You get every single thing a 3% agent provides — professional photography, full MLS exposure, syndicated marketing, hard negotiation, and complete contract-to-close management. Nothing is stripped out. Nothing is "self-serve." You get me, and you get the full operation behind me.

    Professional photography & video
    Full MLS listing & syndication
    Targeted digital marketing & social
    Pricing strategy backed by live data
    Aggressive negotiation on your behalf
    Full contract-to-close coordination
    Inspection & appraisal management
    Showings, open houses, and feedback loops
    Vendor network: lenders, inspectors, attorneys
    Direct cell access to me — not a team assistant

    How We Do It

    Built Lean, Run Tight, Powered by Tools.

    Most agencies carry overhead that gets baked into your fee. We don't. Our operation is built around modern tools, automation, and a tight system that lets me deliver top-tier service without the bloated cost structure.

    Efficient Systems

    Automated marketing, transaction management, and CRM tools handle the busywork — so my time goes to negotiating, advising, and showing up for you.

    No Bloated Overhead

    No assistant teams to fund, no franchise fees padding the bill. The savings get passed straight back to you.

    Same Local Expertise

    11+ years and 150+ homes sold in West Michigan. The market knowledge doesn't get discounted — only the fee does.

    Ready to Run the Numbers?

    Let's Talk About Your Move.

    Book a quick call or send a message. No pressure — just a clear breakdown of what this would look like for your specific situation.